Partnering Dr. Chuck Morris & Midtown Biohack (MB8) with Capelli Sport
Pair world-class Capelli athletic wear with a personalized digital sports science lab in the hand of every athlete.
Intense game schedules, travel fatigue, and repetitive physical strain are constant. Coaching staffs lack a unified, scalable way to track real-time recovery and readiness across high volume and broad geography.
Move into the performance-recovery space to prevent breakdown, reduce injury, and unlock full athletic potential — with a single standard that scales across every club, academy, and time zone.
Chronic, unmanaged stress overactivates the nervous system — eroding sleep, mental clarity, and the body's capacity to repair itself. The dysregulation compounds, session after session, until it shows up as injury.
Restore regulation first. Capacity follows.
The Neurological Twin™ — Not a snapshot. A living model of you that gets smarter every session.
Compresses seven inputs — nervous system state, strength, energy systems, movement quality, recovery, HRV, and daily readiness — into a single 0–100 composite score.
A living, longitudinal visual model of the athlete's body, updating continuously across physiological and cognitive data streams.
An adaptive training engine that reads daily recovery signals and automatically adjusts load — so athletes never train through a compromised system.
Starting in youth soccer, MB8 scales seamlessly across Capelli's full multi-sport footprint — a turnkey rollout, not a rebuild.
One performance architecture across youth, high school, collegiate, and professional partner networks.
Every purchase unlocks a digital MB8 profile
A co-branded apparel line with embedded platform access, not a bolt-on.
Every athlete who buys Capelli gear gets a digital MB8 profile of their own.
No competitor combines apparel with an integrated sports-science ecosystem.
Bring Cedar Stars Academy youth soccer onto the MB8 virtual platform.
Deploy centralized team dashboards for Cedar Stars technical staff.
Bundle Capelli × MB8 apparel and platform subscriptions across youth, pro, and adult retail.
Let's build the operating system for human performance — together.